Luxury Morocco Tours made for you
Start planningExplore diverse culture and intensely varied landscapes during luxury travel to Morocco
Medinas, mountains and an awe-inspiring desert
Morocco is a country of diverse culture and landscapes. A gateway to Africa from Europe, where Berber, Roman, Arab, Spanish and French cultures merge. These combined influences shape cuisine, culture, the arts and architecture, all of which you can explore during private luxury travel in Morocco.
The walls of Marrakesh enclose legendary souks, sumptuous Moorish palaces and luxurious riad hotels with peaceful courtyard gardens. Explore culinary experiences that are tied to ancient customs. Learn how to cook tagine using traditional methods and find out the secret ingredients you’ll need. At dusk, dive into the Jemaa el-Fna for a streetfood tour. Weave through the narrow aisles following your experienced local guide as they pick out the best stalls and explain the dishes you’ll sample.
Fes, known as the country’s spiritual heart, is also a creative hub. Under the gaze of your expert tutor try calligraphy, bookbinding, pottery, leatherwork and drum-making (complete with percussion lesson). In nearby Meknes historical highlights abound as your private historian guide leads you to four imperial cities from the 17th and 18th centuries, explaining a fascinating past.
On the coast, Oualidia is great for seafood and farm-to-table dining, and in Essaouira you can try kite-surfing, stand up paddle boarding, surfing and beach buggy adventures. Inland you’ll enjoy peaceful strolls in a vineyard and biodynamic wine tastings. Activity and culture combine in the endless rolling sand dunes of the Sahara. Sleep under the stars, observe camel trains, dine while sitting on luxurious carpets and learn about natural navigation.
Mountainous topography divides the country in two, the most dramatic section of which, the snowcapped High Atlas Mountains, provides a haven for hikers. Berber culture here is strong and you’ll have the opportunity to learn about the customs and traditions from your guide, many of whom are Berber. Stop in small villages to try bread-making and take part in a traditional tea ceremony, collecting mint and herbs from the garden necessary for the ritual.
Contact our team of Morocco specialists who are experienced in crafting personalised luxury trips to Morocco. They will curate adventures that take in the unmissable landmarks adding their first-hand insights and recommendations for lesser-known experiences from luxurious family tours to romantic Morocco honeymoons.
From our experts
Experiences picked by our Morocco specialists
Trek the High Atlas with a Berber guide
Go hiking within the towering mountains and deep valleys of the High Atlas Mountains with a Berber guide who will explain the distinctive environment.
Sleep under the stars in a Sahara tented camp
Marvel at the seemingly never-ending waves of sand in the Sahara Desert, sleeping in luxurious tented camp and adventuring on dune buggies and sandboards
Browse the ancient rooms of Al Qarawiyyin library
In Fes, visit Al Qarawiyyin library, a maze of ancient rooms and one of the oldest libraries in the world
Gain a rich understanding of Moroccan cuisine
Enjoy outstanding Moroccan cuisine in fine dining restaurants and then with your guide to small cafes and delicious food stalls
Go deep into the souks with a local guide
Enjoy a personalised souk experience with a local guide who will lead you deep into fragrant and bright alleys to find the best carpets, perfumes and leatherwork
A word from one of our experts
Beautiful landscapes, ancient traditions, rich culture and delicious food. There’s so much to explore in Morocco. I love to include a range of destinations in the trips I curate including mountains, coastline and cities. The Sahara is a personal favourite. The isloation, peace and tranquility are truly special.
Rosie Beckford
Luxury accommodation in Morocco
There are many incredible places to stay in Morocco. Here are some of our favourites, handpicked by our travel designers:
Why book with Jacada?
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Personalised design
We’ll plan your trip around your specific interests, tastes and preferences, providing helpful tips and honest advice based on first-hand knowledge of the destination.
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Authentic experiences
Our expert guides and brilliant travel concierges are hand-picked to provide a genuine experience, bringing your destination to life with care and passion.
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Responsible travel
Our luxury trips are designed with responsible travel principles that prioritise travel experiences that are both good for you and good for the planet.
Morocco trip inspiration
Get inspired with our Morocco example trips and then get in touch to plan your own adventure.
Active Morocco
From Marrakesh to the High Atlas Mountains, this Moroccan adventure is the perfect mix of energetic activities and cultural experiences. Between walking tours…
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Luxury Morocco
From the captivating streets of Marrakesh, to the oasis town of Skoura, the shifting dunes of the Moroccan Sahara and the beautiful peaks of the High Atlas Mou…
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Highlights of Morocco
Follow ancient caravan routes through the breathtaking Moroccan Sahara and beautiful Skoura before awakening your senses in vibrant Marrakesh on this 6-day dis…
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Jewels of Morocco
On this eight day adventure you'll get to see some of the highlights of Morocco, making memories that will last a lifetime. Go bargain hunting in souks, race a…
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A Morocco Family Adventure: Cities, Sahara and the High Atlas
Begin your Morocco family adventure in Casablanca, whose buildings and cuisine reflect the country’s diverse heritage. Then, dive into landscapes straight from…
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On the Trail of the Moors in Spain and Morocco
Uncover the story of the Moors and their influence on traditions and culture in both Spain and Morocco. Wind your way down from Madrid, where you'll savour del…
Explore tripWhere to go in Morocco
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Agafay Desert
A stony desert close to Marrakesh with camps facing the Atlas peaks.
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Casablanca
The largest city in Morocco, Casablanca stands proud on the Atlantic coast. It is the country’s chief port and financial, commercial…
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Essaouira
On Morocco’s Atlantic coast, a little under three hours due west of Marrakesh, Essaouira is a laid-back port town cooled by the vents alizé…
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Fes
The city of Fes, Morocco’s second largest, is considered to be its cultural and religious capital. Divided into three districts, the oldest…
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High Atlas
The Atlas Mountains are a rugged chain that span North Africa from the Atlantic coast through Algeria and Tunisia, an imposing barrier betw…
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Marrakesh
With its rich atmosphere, fascinating history and rich Berber culture, the city of Marrakesh encapsulates what draws people from around the…
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Moroccan Sahara
The great Sahara, around the same size as the USA or China, is the world’s largest hot desert. Spanning northern Africa from the Atlantic t…
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Oualidia
200km north of Essaouira, between El Jadida and Safi, is the peaceful town of Oualidia. Overlooking a coastal lagoon frequented by migrator…
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Skoura
Skoura is an oasis town that sits south of the Atlas Mountains at the gateway to the Sahara and beyond. Once an important trading post wher…
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Tangier
Morocco’s northernmost city, looking out across the Strait of Gibraltar to Spain, Tangier is a place with a fascinating history. Known as ‘…
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Meet your North Africa team
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Angela Thomas
Client Experience Manager for Africa
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Charlie Cottar
Travel Designer
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Chloe Ainscow
Travel designer
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David Drayton
Travel Designer
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Ellie Smith
Travel Designer
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Emily Wallington
Senior Travel Designer
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Jacob Maahs
Senior Travel Designer
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Jamey Lowis
Senior Travel Designer
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Jess Thompson
Travel Designer
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Jody van Merode
Senior Travel Designer
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Kamogelo Dolo
Africa concierge
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Kit Wong
Senior Travel Designer
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Robynne Trueman
Africa Concierge
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Sara Bellemore
Travel Designer
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Tor Saner
Senior Travel Designer
When to visit Morocco
Morocco’s varied landscapes mean that the best time to go to Morocco depends on where you want to go and what you want to do. Spring and Autumn are warm and sunny across the country. This is a great time for exploring cities, climbing mountains or sleeping out in the desert. Winters are mild and summer is extremely hot, but there are many pleasant retreats that can be found in both seasons.
Exploring souks
March–May
Go hiking
September–November
Sahara camping
October–May
The Best Time to Visit Morocco
Morocco travel guides
The 7 Best Things to Do in Morocco
Hike, cook, stargaze and much more in beautiful Morocco
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The Ultimate Guide to Moroccan Cuisine
Rich savoury dishes, delicate sweet pastries and refreshing beverages – all created with fragrant spices, fresh produce and succulent meat and fish
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Egypt vs Morocco: Where Should I Go?
Mesmerising cities, delicious food, vast deserts and diverse coastlines – discover the similarities, differences and the wonderful highlights of Morocco or Egy…
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The Best Hiking Trails in the World
Summit mighty mountains, make your way through lust forests, follow flowing rivers, marvel at wildlife and much more on the world's best hiking trails
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Morocco Family Travel Guide
Explore Morocco’s alluring cities, deserts, mountains and coasts on a family adventure featuring expertly curated hotels and engaging cultural experiences.
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A Guide to Safari Shoulder Seasons
Set out on low-season safaris in Africa, the Amazon, Australia and India. Become immersed in peaceful nature and experience the lesser-known perks of legendary…
Read moreDon't take our word for it
“We enjoyed our first trip with Jacada…”
We enjoyed our first trip with Jacada and it surely won't be our last! Every detail and moment of our trip was perfectly planned. We were met every step of the way with courteous and knowledgeable drivers and guides. We really appreciated the local guides and the commitment they had to make every day special. Thank you Jacada for the…
“heavenly honeymoon”
My wife and I used Jacada to plan our honeymoon to French Polynesia. Working with the Jacada team was fantastic and effortless. Every question was quickly answered. Every hiccup was quickly addressed. We felt like we were in the hands of experts who are equally passionate about travel, and who were committed to helping us have the trip of a…
“Jacada Travel has been outstanding”
We enjoy traveling and we have used Jacada Travel for some wonderful trips over several years. We have never been disappointed. In 2024 we took a Safari in Botswana Africa and walked with the gorillas in Rwanda planned by Jacada and the itinerary was amazing. In 2025 we had planned a trip to Antartica ( with another company ) but…
“Communication and organization were…”
Communication and organization were excellent. The Jacada team was helpful and genuinely interested in our experience. The guides were personable, knowledgeable, and clearly enjoy their work. Vehicles were spotless, timely, and coordinators managed our every need brilliantly. I will recommend Jacada to friends and family. The only way to travel!
“Iceland 8 Days”
We had a wonderful trip planned through Jacada. We enjoyed the venues and the excursions. This is a beautiful place we'd recommend to anyone who wants to go on a new adventure.
Your trip, your story
We craft trips deeply personal, delightfully surprising and entirely one of a kind. Every Jacada journey begins in conversation with a travel designer, a specialist in their destination of expertise. Behind each journey is a wealth of insight, gathered over years of on-the-ground exploration.
Once you’re booked, you’ll meet your concierge. Based in the region you’re visiting, they’ll take care of all the details so your mind is at rest. They make the trip truly special – and truly yours.